The Rise of ‘Wonyoung-style Thinking’ on Social Media
The meme ‘Wonyoung-style Thinking’ has recently taken social media by storm. Named after Jang Wonyoung, a member of the idol group IVE, this meme enjoys widespread popularity. It appears not only on social media but also in major corporate seminars.
What is ‘Wonyoung-style Thinking’?
Netizens have widely adopted ‘Wonyoung-style Thinking.’ You can easily find posts using this meme across various online communities and social media platforms. The meme draws inspiration from her positive thinking approach, encouraging others to think positively like her.
Instances of ‘Wonyoung-style Thinking’
She showcased her optimistic outlook in the vlog ‘Wonyoung in Spain,’ released on IVE’s official YouTube channel last September. In the vlog, she finds herself waiting for bread because the previous customer had bought everything she wanted. Rather than being upset, she cheerfully comments, “The person ahead bought all the bread I wanted, so luckily, I got the freshly baked ones. Clearly, the goddess of luck is on my side.”
In another event from 2022, she conveyed her fortunate experience via a messaging platform to her fans, saying, “I got there just as a warm scone came out. I grabbed a fresh scone, and it tasted wonderful.” Here, she referred to herself as ‘Lucky Vicky,’ combining the word ‘lucky’ with her English name, Vicky, to imply ‘fortunate Wonyoung.’
Widespread Influence and Adoption
A fan significantly boosted the popularity of ‘Wonyoung-style Thinking’ with a viral social media post. The fan wrote, “Positive thinking: Half the water is left, right? Negative thinking: Only half the water is left, right? Wonyoung-style thinking: I was going to drink water after practice and noticed it was just half left. It was too much to drink at once and too little to drink less. It’s perfect if only half is left. Totally Lucky Vicky, isn’t it?” This post quickly spread, earning nearly 4.8 million views and over 18,000 reshares.
During last month’s ‘Ayun Chae’ rebranding seminar by AmorePacific, presenters featured the ‘Wonyoung-style Thinking’ meme. Additionally, on the first of last month, Seongdong-gu’s mayor, Jeong Won-oh, praised ‘Wonyoung-style Thinking.’ He posted, “I usually don’t share personal stories. Finding out I had the grace of walnut, isn’t it really Lucky Vicky? Learning the phrase this time, I think it represents a very positive mindset. That must be why she receives so much love. I plan to use ‘Wonyoung-style Thinking’ more often myself.”
Latest from IVE
IVE, the group to which Jang Wonyoung belongs, launched their second EP ‘IVE SWITCH’ last month, on the 29th. The album features a double title track ‘HEYA’ and ‘Accendio,’ and includes six songs. She contributed to the lyrics of the track ‘Blue Heart.’
Reference: https://n.news.naver.com/article/023/0003832399?cds=news_media_pc